Who, still, owns a CD player? Really? With that question to be answered, online marketing is here to push music, today. No matter the medium, compact disk, vinyl, DAT, streaming or mp3 downloads, the Instagram following finds entertainment in the quirkiest executions.
Cinemagraphs are still photographs in which a minor and repeated movement occurs. With minor layer adjustments, the animation gives the photograph an additional illusion.
This particular piece of work happens to be a concept. It was published to open the minds of viewers to alternative marketing assets.