Already known as a leading trusted store, FootAction hired me to further the brand's tagline. The objective, this time – occupy the space of three lightboxes, displaying today's fashion.
Since working with FootLocker, INC., I've assisted their branding by designing physical wall fixtures, panels, lightboxes, stands and window graphics.
FootAction remains to be a large sportswear retailer. 'Own It All' is now known as the brand's current tagline and can be seen several times in the retail space.