A well executed flier can capture an audience at first glance. It should give the viewer a bit of anxioty. Typography and photo maniputions played the appropiate part, here. Visually, a statement needed to be issued. With a date, title of the dance class and demographic in mind, event fliers can be exciting to produce.
All women can enjoy themselves at this event. To illustrate such, a plus size woman in comfortable clothing was chosen to be the single model. By keeping the supporting graphics minimal, a well balanced color scheme and typography was also to utilized to attract the viewer.
These events turned out to be of great success. Not only was the client thrilled about the quick turnaround time and simplicity of the layout. They also enjoyed walking away with an assured feeling, their audiance would recieve the distinctive messaging.